FloorFocus
More Financially Qualified Flooring In-Home Appointments
You don’t have to lift a finger - We’ll call, qualify, and schedule new flooring in-home appointments for you, so your business can focus on converting them & scaling.
Businesses we're growing
See how our clients are closing more flooring jobs and driving serious revenue.
15+ Ads,
Every Month
NO FILMING NEEDED FROM YOU
We Schedule Your
Leads
NO MORE DIALING & PHONE CALLS
Financially Qualified
& Pre-Screened
TRIPLED QUALIFIED APPOINTMENTS
FloorFocus
About Us
FloorFocus exclusively serves flooring dealers & retailers across the U.S. Founded and grown within a partner flooring business, we understand the unique challenges flooring businesses face in securing having consistent in-home appointments. Our mission is simple: take the stress out of finding qualified in-home appointments and help you close more financially ready flooring jobs.
With experience as flooring sales reps, our U.S.-based in-house sales team knows how to screen and financially qualify clients. We even follor up with prospects to reduce no-shows, so your time is spent with clients who are serious about getting new flooring.
85%
Show Rate
$24
Average Cost Per Lead
20,000+
Dials Made in Q1
0
Tirekickers
There's a better way to grow
your flooring business.
Say goodbye to bad leads who don't show
and cannot afford new floors.
1. Qualified Leads Delivered to You
We don’t just generate leads; we pre-screen every lead for financial readiness and commitment. The only in-home appointments that we book on your calendar are those in need of new flooring, have the money, and are serious about their project.
2. No More Wasted Appointments
Our team ensures that every appointment is called 24hrs before to confirm they are still good for their estimate. This ensures a 85% show rate. This means you’ll only see appointments who are serious, financially prepared, and ready to move forward with their flooring.
3. Experienced U.S.-Based Sales Team
Our sales team is made up of experts hired from flooring businesses in the U.S. They have hands-on experience talking to and closing flooring jobs, ensuring your leads are well-qualified, educated, and fully prepared for their in-home appointment.
4. In-House Content Team
We take care of all your marketing content. Our in-house team creates 15 high-converting video ads for your business every month, so you never have to worry about ad creation.
Let's answer some of your questions
Learn what separates us from the competition.
What makes our lead qualification different?
We don’t just generate leads; we pre-screen every client by job size, flooring type, zip code, credit score, and budget.
How quickly can I see results?
Most flooring businesses see a significant uptick in qualified appointments within the first 30 days. In some cases, clients add over $100,000 in revenue in just three months.
Do I need to create content for ads?
No. We have an in-house content team that creates up to 15 custom ads for you each month, so you don’t need to lift a finger.
How do you ensure clients show up?
Our experienced schedulers come from working in flooring businesses, so they know how to engage with clients and secure their commitment to showing up. Plus, we follow-up with clients to ensure they show up to the in-home appointment.
What if I don't close any jobs?
If you don’t close any jobs or aren’t 100% satisfied with results, we offer a full refund – no questions asked.